JUX”是什么?日本用户偏好的网站设计与内容的5大倾向
本书深入浅出地阐述了日本人偏好的网页设计和用户体验特点,并介绍了外国品牌如何运用“J-UX(日本用户体验)”在日本市场取得成功的关键要点。J-UX 是一种根据日本文化特点量身定制的用户体验设计,注重信息量、表达方式、可靠性、设计和流程。
Is LINE Japan’s WeChat? A lowcost customer acquisition strategy starting with “localized social media operations.”
We'll explain social media localization strategies for success in the Japanese market. We'll also introduce key points for attracting customers, CRM, and advertising using LINE, as well as how to achieve results with "localized marketing" tailored to the culture and language.
What Kind of Words Resonate with Japanese People? A Complete Guide to “Cultural Translation” for Catchphrases and Product Descriptions
Learn how to use cultural translation to make your brand message resonate in Japan. Discover key differences in language nuance, emotional tone, and copy style — plus practical examples to enhance your Japan digital marketing strategy.
日本人に刺さる言葉とは?キャッチコピー・商品説明の“文化翻訳”完全ガイド
海外ブランドが日本市場で成功するための鍵は「文化翻訳」。言葉の直訳ではなく、日本人の価値観や感情に響く表現へ最適化する方法を解説。キャッチコピー・商品説明・マイクロコピーまで具体例付きで紹介します。
什么样的语言能打动日本人? ——广告文案与商品说明的“文化翻译”完全指南
海外品牌如何用日语打动日本消费者?本文详解“文化翻译”的方法,从广告文案、商品说明到微文案调整,解析日本营销中语言、语感与情感共鸣的关键,助您打造真正有效的网络营销策略。
日本進出したのに売れない?“現地視点マーケティング″とは
海外企業が日本市場で成果を出すための「現地視点マーケティング」を徹底解説。文化・言語・広告チャネル・信頼訴求など、日本人の購買心理に合わせた戦略で“売れない”を解決します。
进军日本却卖不动?——什么是“本地化视角的营销”
海外企业在日本市场屡遇瓶颈?本文深入解析“本地化营销”的关键——从网站语言、广告渠道、消费者心理到信赖建立,全方位讲解如何以日本文化视角打造真正有效的数字营销策略。
Entered the Japanese Market but Not Selling? What Is “Local Perspective Marketing”?
Many global brands struggle in Japan despite strong products. Learn how Japan-focused local marketing—through cultural translation, platform selection, trust building, and tailored content—can turn “not selling” into success in the Japanese market.
初次进入日本市场:无需设立分公司,怎样实现网络营销?
海外企业进军日本市场时,如何在不设立分公司的情况下,通过低成本、低风险的数字营销策略实现落地?本文详解网站本地化、多语言广告投放与自动化工具应用,助您高效进入日本市场。
Entering the Japanese Market for the First Time: What Digital Strategy Lets You Start Without a Local Branch?
Discover how to enter the Japanese market without establishing a local branch. Learn a low-risk, digital-first strategy covering localization, multilingual ads, and automated customer engagement — the proven roadmap for successful Japanese market entry.





